What CBSO wants by way of marketing

The following ad has just been posted by Emma Stenning’s management.

MARKETING & COMMUNICATIONS MATERNITY COVER

Salary:
£50,000
Essential:
Work closely with the Chief Executive to develop and action clear strategies that deliver on the organisation’s objectives, which include:
Increasing and diversifying attendance at all CBSO performances, events, and activities.
Exploring new concert formats and ways to push the artform and audience experience forwards.
Take responsibility for the CBSO’s PR plans and for leading proactive and reactive communications in any challenging situations that might arise.
Up to date knowledge and experience of social media and digital marketing trends
A strong understanding of the importance of content creation and storytelling and using a variety of platforms to grow engagement and build a fanbase.

Desirable:
A passion for (and knowledge of) classical music

Interpret as you see fit.

They are also advertising for a principal oboe who must be Innovative and creative character with a broad outlook and will Adhere to all CBSO’s policies.

Hmmm… sounds like they might have someone in mind.

The post What CBSO wants by way of marketing appeared first on Slippedisc.